One thing is clear: Consumers love boots. But don’t take our word for it — we surveyed 302 active men and women from ages 18 to 60, with an average age of 40, to find out what kind of boots they buy and where they buy them. And no surprise, the hard-working category came through as a go-to silhouette for both work and play. Fully 82 percent of respondents had purchased fashion boots in the prior year, 72 percent had bought cold-weather boot styles and 56 percent had bought outdoor models. Even more encouraging? Fifty-three percent of respondents said they shopped independent shoe retailers to pick up the boots they want and need.

302 respondents, male and female.